Last Updated:
November 18, 2009

Advertising Opportunities

During this 2009-2010 season, we are initiating a brand new advertising campaign to increase business partnerships within the West Philadelphia and University City communities. During this time, we are offering an extra incentive to purchase advertising space located throughout our arena. By purchasing one of our advertising packages this year, you will receive 100 free skating passes for your company's employees to enjoy our facility.

Benefits of advertising at the Class of 1923 Arena:

• Exclusive rights to advertising within your industry
• University of Pennsylvania and Drexel Students at ice hockey games, class events and campus activities
• 200 Wharton graduate students utilize the arena three times a week
• Increased visibility within the community
• Large events in the community with local patrons
• We experience more than 250,000 visits per year during public skating
• Multiple fundraising events generate large groups of students and local patrons

• 3' x 8' full color board
• Protective sealer placed over the advertisement to prevent damage
• Location choice (first come/serve basis)
• Installation, cleaning and maintenance
• One right of refusal on renewals
• 100 x 100 pixel advertising space on our website with a link
• Multiple year contract discounts available

We are thrilled to offer you this brand new opportunity, especially with the many exciting events that are scheduled for the upcoming 2009-2010 season. These events include: University of Pennsylvania and Drexel University Men’s and Women’s collegiate ice hockey games (all season), Penn Law School vs. Wharton Business School Annual Hockey Game, Wharton Wildmen Ice Hockey (all season), Wharton Wildmen Cheese Steak Chalice tournament (various business schools attend in March) and numerous public, school, and charity events. When purchasing advertising at the Penn Ice Rink, all other similar companies will be blocked from advertising within the arena. Companies will also be encouraged to increase their advertising efforts during our large events by utilizing information tables to increase visibility to our customer base.

The demographics of the rink industry are active families and males between the ages of 18-50. Most visitors spend between one and three hours in the rink during each visit and tend to visit more than twice per month. This captive audience will be more receptive to your advertisement than any ad crammed into a newspaper, ignored during a radio broadcast or seen during a television show. Along with your 3' x 8' advertisement on the rink dasher boards, you will receive a 100 x 100 pixel advertisement space on our website and a first right of refusal for all renewal periods. If dasher boards are not original enough for your advertising, you may want to consider our Zamboni package. As the center of attention during all resurfacing times throughout the day and night, your advertisement will be the prominent focus of attention for the patrons who love to watch our ice resurfacer at work. During every public skating session, Penn and Drexel hockey game fans are present for multiple ice cuts. Every student, child and parent will have their focus on the Zamboni as it cleans the ice. Imagine the amount of exposure gained.

This cost effective marketing strategy attracts local customers your company desires. As a small business within the Penn community, we understand the value of each marketing dollar spent. If your company is trying to attract clients who fall within our demographics, this will be a profitable experience. We have flexible plans that accommodate all businesses' needs and we look forward to creating a package that benefits your company. All locations are on a first come-first serve basis and one-three year terms are available. For more information or a tour of our facility, please do not hesitate to contact us.

For further information, please contact:

Paul Caron
Rink Manager
Penn Ice Rink @ The Class of 1923 Arena
3130 Walnut Street
Philadelphia, PA 19104
215-898-1575
caron@upenn.edu