What's New in Publication Services
May 2009
Advertising
Philadelphia Weekly Offers New Section
The Philadelphia Weekly has a new section called Research & Wellness which groups all medical and research ads under one banner. The rates are lower for this section compared to rates for the rest of the paper. A 1/4 page ad in the new section is $403.00, compared to $546.00 for a 1/4 page ad in the main news section..
For more information contact Lauren Hamilton at laurenh@upenn.edu.
Design
Penn Publications Services Receives Two Prestigious Design Awards!
Penn Publication Services is has received two prestigious awards from Graphic Arts Association (GAA) 2009 Graphic Communications Competition
Franklin Award for Finishing:
The Creating Connections Brochure Penn Club of New York brochure has a full color center spread which opens up to a poster-size detailed illustration of the New York City club’s building exterior. The illustration has call-outs to the many facilities within the club to which members have exclusive access .
Best of Design:
The Shoemaker Invite for the Office of the University Secretary. The invitation was created for an event to honor Al Shoemaker who recently became an emeritus trustee. The invitation is printed on a metallic light blue card stock which included a die-cut pull card with a graphic crew team representing Al Shoemaker’s undergrad crew experience while at Penn. Inside is a timeline of his accomplishments during his involvement with the University.
For more information contact Monica McVey at mcvey@upenn.edu
Stationery
Maximum Graphics Delivers!
During the month of March, Publication Services’ print partner, Maximum Graphics, delivered over 472,000 printed items. This number includes letterhead, envelopes, business cards & memo pads.
For more information please contact Anne Rose at arose@upenn.edu
Printing
USPS Changes to Letter Size Booklet Self-Mailers
Effective September 8, 2009 there will be changes to specifications for mailing USPS booklets. USPS defines a booklet as multiple sheets of paper bound together.
Notable changes --
- Maximum size will be 6"h x 10.5"w (currently 6.125" h x 11.5" w)
- All tabs must be 1.5" OR optionally 2" and non-perforated
- 2 tabs must be placed on the leading edge (or top if landscape booklet)
- 1 Tab must be placed on trailing edge
As a result, most lettershops will need 2-3 passes through equipment where previously the tabbing could typically be done in one pass.
There are NO changes to single sheet folded self mailers, until May of 2010. The USPS is testing tab placements across the summer and will announce these changes in September.
For more information, please contact your account manager.
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